Mason’s Famous Lobster Rolls is bringing its authentic New England-style lobster rolls to Charlotte with its first and only location in the Queen City.
The grand opening will kick off starting at 11 a.m. on Wednesday, April 23, at 9904 Sandy Rock Place, Suite F, Charlotte, NC, 28277. To celebrate the grand opening, guests can enter to win FREE LOBSTER ROLLS for a year, one each week, or one of 20 branded YETI tumblers, through Friday, May 23. Guests who mention “YOU HAD ME AT LOBSTER” at checkout in store will also receive a FREE fountain drink with a purchase of a roll through Wednesday, April 30. Customers will also receive Mason’s branded swag items with a minimum purchase of $40.00 while supplies last.
Designed with a casual coastal ambiance and a commitment to friendly service, Mason’s Famous Lobster Rolls provides guests with an authentic taste of New England, focusing on sustainably sourced seafood, led by lobster rolls – including both Classic Maine and Connecticut styles. Each roll is prepared with care, using straightforward, traditional recipes that emphasize the freshness of the ingredients. Other menu items also include Shrimp Salad, Crab Roll, New England Clam Chowder, Lobster Bisque, and Lobster Mac & Cheese.
Founded in 2014 by Dan Beck, a former restaurant seafood buyer who spent time with Maine lobstermen learning the importance of quality sourcing, Mason’s Famous Lobster Rolls brings the traditions and flavors of Maine lobstering communities to locations across the U.S. The company’s dedication to honesty and excellence is why the restaurant has become the largest brick-and-mortar lobster roll chain in the U.S. that boasts the widest variety of rolls.
“As a Charlotte native, I’m excited to bring the freshness and coastal flavor that Mason’s Famous Lobster Rolls is known for to my own community,” said Amber Jackson, owner and operator of Mason’s Famous Lobster Rolls of Charlotte. “I can’t wait for my friends, family and neighbors to experience a taste of Maine with our authentic recipes and high quality ingredients. We’ve got a menu item for everyone – lobster roll fans and newcomers alike.
Jackson first visited Mason’s Charleston, S.C. location while on a weekend getaway. She loved the food’s freshness and flavor so much that she returned to the restaurant several times throughout the short trip. Recognizing that Charlotte’s food scene had the opportunity for the brand to thrive, she’s eager to introduce the area to the fast-growing restaurant franchise.
The new Mason’s location will serve the community every day from 11 a.m. – 9 p.m. For more information, please visit www.masonslobster.com or follow the new location on Facebook and Instagram.
